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Engage with customers one on one, at scale, to build meaningful relationships and grow your business.
Drive meaningful customer interactions across digital and physical channels to create deeper relationships and achieve business success. Turn insights into AI-powered actions to transform customers into fans.
Some capabilities are available for preview in North America and Europe. See the release plan for more information.
Nurture customers based on their interactions across email, mobile, social media, custom channels, and in-person touchpoints.
With a deep understanding of the customer, engage one on one using personalized journeys triggered by customer interactions.
Get point-and-click dynamic authoring with digital asset management, reusable content blocks, and a library of engaging templates. Use A/B testing and analytics to amplify resonating content.
Reach customers through digital channels and in-person interactions across marketing, sales, and service. Engage them in their preferred channels and timing using AI-driven recommendations.
Create journeys from customer-triggered events and orchestrate experiences across marketing, commerce, sales, and service. Act on feedback from personalized surveys using Dynamics 365 Customer Voice.
Empower customer experience, customer service, sales, marketing, or any other team looking to deepen relationships with customers to design journeys that span your business.
Send periodic newsletters, transactional emails, and personalized and timely notifications. Score individual leads or run account-based marketing campaigns to align with sales.
Simplify event planning. Nurture registrants before, during, and after events to improve audience engagement. Use Microsoft Teams for virtual events to track and improve engagement.
Use AI-recommended images, offers, and dynamic content to maximize engagement. Optimize channels, delivery times, and journey steps so they’re unique to each customer.
Run A/B tests to find and use resonating content. Optimize content and channels simultaneously with multivariant testing for each individual based on previous activity and preferences.
Use real-time KPIs and dashboards to track business goals, journey performance, and content effectiveness. Enhance customer journeys using analytics and Microsoft Power BI dashboards.
Improve your customer targeting and level of personalization by using Dynamics 365 Customer Insights. Turn customer insights into relevant actions in customer journeys.
Align teams across your company by sharing a single, real-time view of customer context across all your Dynamics 365 applications. Help protect customer data in the secure and trusted Microsoft Cloud.
Use the built-in features to request, capture, and store consent to support compliance with the General Data Protection Regulation (GDPR), HIPAA regulations, and accessibility guidelines.
Add custom channels using APIs and external add-ons. Connect with your tools and automate processes using built-in workflows, or create your own with Microsoft Power Automate.
Flex to support company, departmental, or product-level campaigns. Manage branding consistency and promote content reuse.
Connect to the library of Dynamics 365 Marketing blog posts for business decision makers.
Read about product developments, expanded capabilities, enhanced agility, and special features.
Get help from experts and peers in the Marketing community forum. Discover blogs, webinars, videos, events, and more.
To learn more and get started, connect with Dynamics 365 partners near you that offer Marketing solutions.
"In just two weeks, we connected all of the data points in Customer Insights and deployed our first email marketing automation campaign against those segments."
Chad Niemuth Vice President, Global IT – Marketing and Sales, Campari Group
"With Dynamics 365 Marketing, we can run and test campaigns at scale while delivering more precise and personalized communications."
Astrid van Vonderen Director of Fundraising and Private Individuals, UNICEF Netherlands
Use Powerful, real-time customer data platform to transform customer data into actionable insights.
Shift to digital selling with prebuilt intelligence and equip sales teams with adaptive guidance to better serve customers.
Collect, analyze, and track real-time feedback in an easy-to-use, scalable feedback management solution.
Deliver unified, personalized, and seamless shopping experiences in both online and offline transactions.
Earn customers for life using solution that delivers consistent, connected support across all channels.
Extend the features of Marketing with prebuilt solutions from Microsoft and our partners.